KaffaGo began with a personal frustration and a larger conviction: people should not have to leave exceptional coffee—and the ritual around it—behind when they travel, work or step away from home. Modern life had made coffee more available, but not always more meaningful. We wanted to bring convenience, craft and origin back together.

For founder Aman Adinew, coffee is not a lifestyle borrowed for a product launch. It is part of a lifelong journey connecting Ethiopia, international business, farmers, quality, processing and the people who gather around a cup. After decades working across global corporations and Ethiopian enterprise, he saw the same gap everywhere: portable coffee products focused on the device, while coffee companies focused on the bean. Few connected the complete journey.

Why the name KaffaGo

The name brings together Kaffa—associated with the birthplace of Arabica coffee—and the freedom to go. It expresses the brand in two words: rooted in origin, designed for movement.

Built on real coffee experience

In 2011, Aman founded METAD Agricultural Development, a vertically integrated Ethiopian specialty-coffee company. METAD’s work spans farms, smallholder relationships, primary processing, quality evaluation, export and long-term relationships with respected international coffee buyers.

Where coffee was born. Wherever you are going.

Choose the equipment, coffee and guidance that help you carry a better ritual into the rest of your life.